Some are too young to remember Taco Bell’s Volcano Menu. It’s been seven years since the extra spicy tacos and burritos were sold. This week, they’re making a comeback as part of a limited-time menu. “Lava sauce” made of red jalapeño peppers is the topping if you dare. The ad campaign features Paris Hilton and her trademark line, “That’s hot.” There is even a ‘Taco Bell hot line’ you can call to hear Paris’ voice. (Not creepy at all, the number is 1-844-THATS-HOT.)